Soi Paris

Soi Paris

Two very different sisters who complement each other: We are two sisters. We seem so different, but one thing brings us together, we want to be free to create, to establish our own rules, to set our own limits, and to stand on our own two feet. Creating, inventing, playing, surprising, understanding, challenging, excelling: we share the same philosophy. And we are both attracted to beautiful things and strong identities. Soi Paris is born of our need to create, our two selves united, our two universes blended, our two viewpoints fused, our two passions joined. Soi Paris is a brand created for every woman’s secret and intimate self. Clothes that you wear to please yourself. Julia feels free when she is creating, unhindered, following her imagination, expressing through pictures how she understands life. Aurélie is in charge of the brand’s strategy and business development.

"At Soi Paris, we create prints that tell stories. Each garment has a meaning."

— Aurélie & Julia

The new 'Summer Hits' collection will have you belting out tunes from Soi Paris’ summer playlist! But beware - some of these heady choruses will linger on in your mind! Advice: just let go, slip on lovely light dresses, enjoy the colorful whirlwind, start dancing to the frenzied beats and hum the selection of summer hits - each one is the inspiration for a new print!